Drunken Disney
Actually Ducky
While the first collection did do well, it just did not speak to me or in other words, felt impersonal; so I decided to turn it up a notch. This of course started with some pretty wild ideas, which was good, but when combined with the concept of polar opposites, it was ducking great! Nothing met that criteria more than combining childhood favorites with adulthood experiences hence Mickey Mouse & Donald Duck letting loose as they liquor up. Not only did this feel closer to home, but it was the first real test to see how the market would react to such a bold identity's introduction to the scene. Fair to say, it passed with Duckling colors.
Cheers to that !